Saturday, 13 August 2011

Google's Android Phones Challenge Apple iPhone For Smartphone Market Share

Share Gadget At a media forum on Thursday July eight, 2010 at the Allen & Co's Sun Valley conference, Google executives Larry Page and Sergey Brin informed Journalists that Steve Jobs was re-writing Android's history to align with Apple's interests. They argued that contrary to Steve Jobs claims Google had been engaged on Android long before the iPhone was launched in 2007.

According to Mr. Page: "We had been engaged on Android for a awfully durable, with the notion of manufacturing phones that are web enabled and have sensible browsers and every one that as a result of that failed to exist within the market place. i feel that the characterization people as coming into when the iPhone was introduced isn't extremely cheap. " Google co-founder Larry Page opined that that Mr. Jobs claim that Google went into the phone business so as to challenge Apple iPhone was false.

However, a review of smartphone history can show that Google acquired Android in 2005 and commenced creating phone prototypes soon afterward. Informed sources say the model of the Android phones that Mr. Jobs saw at that point looked additional just like the Blackberry. this means that Google's initial plan might not are to create phones that appear as if the iPhone.
Now the question most trade watchers are asking is that if Google had been engaged on an Android powered phone why they did wait till September 2008 a year when the iPhone was launched to introduce the G1 phone? additionally, the facts recommend that it had been due to tensions over Google's entry into the phone business which will contributed to the exit of Mr. Eric Schmidt from the Apple board. Analysts believe that Google might are engaged on an android powered phone before the iPhone was introduced however the iPhone appeared to have given them higher insights on a way to excellent their own smartphone. this is often very true given the resemblance of the Nexus one to the iPhone.

A further confirmation of Google's motive for launching the Android phones may well be gleaned from comments they created at the Google I/O conference held last might. At the event, Google explained that they introduced Android to shoppers in order that Apple wouldn't acquire huge influence that would become draconian.

In addition, the facts appear to recommend that Google went into the phone business following the conclusion that way forward for computing would be in transportable devices like phones and pill computers. As a result, they went into the phone business with the goal of dominating internet search on that platform a bit like that they had done on the desktop. This notion is supported by Eric Schmidt, CEO of Google in printed comments he created in an interview with the united kingdom Guardian newspaper on June twenty fifth 2010. In that interview Mr. Schmidt advised that he desires Android to be the Windows of Mobile.

Also in that very same interview Mr. Schmidt created crucial comments regarding Microsoft Windows and said: "You ought to raise how on earth Windows Phone - which can have a paid-for licence - is ever planning to attract any handset manufacturers, however it should be loudest for developers considering whether or not the shrinking, forwards-incompatible pool of Windows Mobile phones is actually value bothering with".

In distinction, Apple seems to own gone into the phone business as a re-positioning strategy and with a goal to create huge revenue from the sale of the good phone hardware itself. additionally with the appearance of the good phones, Apple realized that there was an enormous potential within the space of mobile Advertising. This was why they sought to amass Admob. whereas Apple was negotiating to shop for Admob that could be a mobile Advertising company Google quickly stepped in and purchased Admob. As a result Apple went ahead to amass Quatro wireless that is Admob's biggest competitor. In reaction to Google's acquisition of Admob Apple has re-written the principles of its mobile Advertising platform referred to as the iAd thus shutting out Admob, that had been acquired by Google.

As the good phone war rages on Bloomberg, news reports that Apple has sold over fifty million iPhones since its introduction. in line with Apple CEO, Steve Jobs the most recent version, iPhone four has sold over three million units since its June twenty four, 2010 debut. Analysts believe iPhones account for nearly thirty five p.c of Apples $42. nine billion revenue. Also, the iPhone has over two hundred, 000 applications with over five billion downloads until date.

The speedy growth of applications on Apple's ecosystem may well be traced to the initial incentive the corporate offered to developers. for instance at the start, so as to encourage Applications that may run on the iPhone, Apple created an indirect investment by virtue of a $100 million venture-capital fund created by Kleiner Perkins Caufield & Byers. these days Apple has paid over one billion greenbacks to developers since inception.

Apple's success has spurred alternative players within the smartphone market like HP, LG, RIM, Google, Palm, Nokia, and Microsoft to develop mobile stores where customers with mobile platforms pays and download applications.

Just like Apple, Google has been, achieving success with its Android powered smartphones as sales have continued to rise dramatically. A confirmation of Android's growth may well be gleaned from the positive comments created by Google's Senior VP of Product Management, Jonathan Rosenberg in July 2010. in line with Mr. Rosenberg there are one hundred sixty, 000 Android-based devices being activated daily. He stated that Android search grew by three hundred p.c within the initial half 2010, with robust growth expected to continue within the second [*fr1].

Mr. Rosenberg added that overall revenue jumped by twenty four p.c year-on-year and profit increased by nineteen p.c, as well. Informed reports show that as at might 2010, there have been fifty, 000 Android Apps however these days they're over seventy, 000 and by the tip of the year they ought to reach a hundred, 000. additionally, Google has tried to encourage developers of applications for the Android operating system through a contest. additionally in line with knowledge created on the market by Andro Lib, Android users have downloaded over one billion application until date.

Interestingly, another live of the success of Google Android phone may well be seen from positive figures posted by HTC the Taiwanese smartphone manufacturer within the second quarter of 2010. the corporate in July 2010 announced that its internet income rose by thirty three p.c for the second quarter, and total revenue was fifty eight p.c over last years figures. in line with the Wall Street Journal for the second quarter of 2010, HTC created a profit of $268 million.

The rise within the profit of HTC could be a reflection of the success of Google as a result of analysts believe that it's Android phones that are driving the company's growth. The wide acceptance HTC's Google Android powered phones like Evo 4G, the Droid unbelievable, the Google Nexus One, and T-Mobile-My bit three are serving to to position HTC as a number one smartphone manufacturer.

A pointer to the speedy growth of Google's Android may well be discerned from the very fact that Comscore reported on July eight 2010 that Google's Android platform grew by forty four p.c from February to might. According Comscore within the 3 three-month time-frame from December to February, Android had a mean market share of regarding nine p.c of smartphone's within the u. s.. However, within the following three-month time-frame, from March to might, Android market share grew to regarding thirteen p.c.

Remarkably inspite of the rise in Android's market share Comscore report showed that as at July, 2010 that RIM was best with forty one. seven p.c share of U. S. smartphone subscribers, followed by Apple with twenty four.4 p.c share. Microsoft was third with a thirteen.2 p.c share; Google's Android was fourth with thirteen p.c and Palm was fifth with four.8 p.c market share. Market analysts say a review of the totality of the Market can tend to recommend that Android is growing at a rate that may see it outpace all its competitors.

The Google -Apple face off within the good phone market is popping out to be like Apple -Microsoft war of the 80's and 90's. within the Apple-Microsoft war of the 90's Microsoft gained competitive advantage over Apple as a result of whereas Microsoft was forming partnerships with laptop vendors, Apple kept its operating system closed to be used in precisely its own laptop systems. In that sort of arrangement Microsoft Windows soared in market share whereas Apple stagnated.

In the gift case Google's Android platform is growing rapidly as a result of it's free numerous handset makers are showing a preference for it. additionally and is out there on multiple-carriers like AT&T, Sprint, Verizon and T-Mobile. However, the Apple iPhone Os runs solely on one device -the Apple iPhone and on one carrier ATT. consultants believe if this trend continues it which will cause slow growth for the iPhone in future.

Industry sources say, it should solely be honest to create comparisons between Apple iPhone and alternative smartphones running on Android on a private basis to work out how well every one stacks up against the iPhone. consultants believe that collectively the smartphones running on Android might eventually have additional market share than the Apple iPhone smartphone that could be a single device, however individually none of the Android phones would seemingly outsell the iPhone that is thought to be the fastest selling good phone in history.

A pointer to what the long run of the smartphone market can appear as if is contained in recent report printed by IDC, a Market intelligence company. in line with IDC's analysis by 2013 Symbian are best mobile OS worldwide, whereas Android are the No. 2. IDC predicts that Android might seemingly achieve the fastest growth of any mobile operating system ever. Share Gadget

Related Post



No comments:

Post a Comment

 

Share Gadget Copyright © 2011 - Sponsored by Ogah